Hello, I’m Maxwell!
I’m honored you’re inquiring about us.
I can’t wait to meet you and discuss how we can maximize your brand, space or rental.
Founder Maxwell Cunanan created Maximize Studio & Design as more than a consultancy — it’s a promise. After a decade working with and building global brands, years of managing luxury short-term rentals, and a lifelong passion for design, Maxwell saw a common thread: people don’t just need ideas, they need clarity, freedom, and experiences that maximize life. Through strategy, storytelling, and intentional design, he helps clients transform their brands, spaces, and rentals into something unforgettable — so they can spend less time stressed and more time living.
“Maximize Studio & Design is where my personal story meets my professional purpose. It’s built on the lessons I’ve lived, and the belief that strategy and design should give you back more time, freedom, and joy.”
Maximize Studio & Design is more than a consultancy — it’s a philosophy. Founded by Maxwell, a 10-year agency veteran and real estate design enthusiast, Maximize blends brand strategy, interiors, and short-term rental expertise into experiences that give people back what matters most: time, freedom, and connection.
After personal loss and powerful lessons from family, Maxwell built this studio on the belief that life is short — and worth living beautifully. Whether through a brand, a space, or a rental, Maximize helps clients create environments and experiences that allow them to spend less time stressed, and more time with the people they love.